Frankie Apothecary: Made with aroha in Aotearoa

Frankie Apothecary is made with Aroha in Aotearoa, using native botanicals to create highly effective natural skincare and hair care, all in beautiful low waste glass and paper packaging.

Frankie Apothecary uses only gentle, safe ingredients to create cruelty free products which are ideal for anyone who has sensitive or eczema prone skin or psoriasis – but they are so lovely to use that they appeal to everyone who loves natural beauty options!

One of the longest-serving brands we sell, Frankie Apothecary first made a name with their hero product Kawakawa Repair Balm, which has been in our top sellers list since mid 2018. The reviews for this bestseller share many heart-warming stories about children and babies with eczema finding almost miraculous relief.

Frankie Apothecary literally grew from a mother’s love as founder, Michele, searched for a way to soothe her daughter’s eczema. Her research journey led her to her Máori heritage and Rongoá medicine. She blended Kawakawa extract with natural oils and butters to create the Frankie Apothecary Kawakawa Repair Balm. Using it on her daughter’s delicate skin, Michele saw the eczema disappear in the first week.

Kawakawa has been used for centuries by Māori for toothache, rheumatism, and skin conditions. Unsurprisingly, modern laboratory testing has confirmed that Kawakawa has a range of natural chemicals that provide incredible results for many people. These include:

  • Pain-blocker Myristicin
  • Lignins which are powerful antioxidants
  • Antimicrobial and analgesic properties useful for reducing inflammation caused by skin conditions such as psoriasis, eczema and rashes
  • Anti-inflammatory and immuno-suppressant Diayangambin which can help with anti-immune disorders like rheumatism and psoriasis

GAINING WISDOM FROM THE PAST

Delving into the wisdom of Rongoá has been a journey home for both Michele and her successor Georgina (Ngati Porou), as they follow the paths of their ancestors and share the benefits of their learning with others.

Born and raised in Manurewa, Georgina says that bringing calm and comfort to so many children is a huge driver, and she loves creating natural, low waste options for New Zealand families.

“My interest in natural skincare began, oddly enough, with a visit to a fertility specialist. I was shocked to hear that many of the products I was using on my skin could be disrupting the delicate balance of hormones in my body. I began scouring online sites and magazines searching for natural alternatives without the added chemicals.

For me and my husband Matt, our values mean that we want Frankie to contribute to people’s wellbeing, be mindful of the environment, and be part of a bigger story. Frankie Apothecary, being based on the principles of Rongoá Maori, shares the beauty of traditional healing and this bigger vision sets it apart for us. From a personal point of view, it’s been a catalyst to reconnect with my Máori heritage and begin a journey to learn more about Rongoá Maori.”

Natural Skin Care & Ezcema Care with NZ Botanicals

As children with eczema often can’t tolerate standard commercial sunblocks with chemical filters, Frankie’s natural sunblock was the next to be developed. Formulated without synthetics, the formula contains the soothing goodness of Kawakawa infused oil along with the protective properties of zinc to deliver an effective SPF 35+ sun barrier.

Frankie’s Kawakawa Body Oil is perfect for all-over skincare right after showers, or baths enriched with protective skin-repairing Colloidal Oat Bath Soak, and their Cleansing Bar with chlorophyll and kawakawa are a natural alternative to commercial soaps with synthetic fragrances.

Breathe Balm is a petrochemical-free vapour rub developed to help children with respiratory challenges or colds and congestion and clear the heads of tired parents along the way.

Zero Waste Solid Shampoo Bars & Conditioners

The Frankie haircare range offers a moisturising conditioner bar, and cleansing solid shampoo bar – like everything in the Frankie range, the hair bars are designed to be kind to sensitive scalps and be safe for children with eczema. Long-lasting and packaged only in cardboard, these pH balanced bars are easy to use and leave hair, light clean and healthy, while also being kind to the planet.

We always enjoy bringing useful, natural, gentle products to the people that need them, and we’re proud that the Frankie brand has brought such a great additions to the Oh Natural range over the years.

T’s & C’s Apply – While stocks last. Not transferrable.
Gift will be added to your order when it is packed, it won’t show up in your cart. 

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